An online Master in Sport Management degree gets those who genuinely love sports, but aren’t part of the 0.005% of the population who will be drafted into the pros, into the game. Professional sports is a $200 billion a year industry. Behind every successful athlete is a team of business professionals overseeing every aspect of the game, be it management, merchandise, property rights, contract negotiations, hiring agents, marketing, analytics, reporting, or facilities.
Managing a team is but one of many career options for Sport Management majors. As any savvy (and honest) fan knows, athletics is an entertainment business. Thus, anyone desiring a career in the sports industry must combine a keen business background with insight into how sports is unique from other industries. Other career avenues for sports management majors include collegiate athletic departments, recruiting, sporting equipment, health clubs, media, analytics, public relations, and more.
While students daydream about becoming the general manager of their favorite sports team, according to Scott Minto of the SDSU’s Sports Business Management MBA, most students fall in love with some other aspect of the business that they didn’t expect.
Master degrees in Sport Management come under many names, each suggesting further ways you can use this degree:
- Sport Administration
- Collegiate Athletics
- Recreation and Sports Management
- Sports Leadership
- Sport Business
- Sport and Athletic Administration
- Sport Commerce
Most programs focus on aspects of leadership, but there can also be other emphases like contract law, ethics, advertising, or business. There’s a lot more to this degree than just “Love of the Game,” but make no mistake, it’s a big help if you love the Game. Successful management involves strategy, promotions, organizational skills, financial prowess, public relations, and skills in social media
If you want to live outside the box, stay close to the sports you love, and make your pastime hobbies into a fulltime career, Sport Management may be just the right fit for you. To all the nay-sayers who said that you couldn’t make a rewarding career in sports, here’s 25 programs that can make that dream a reality for you. As the old saying goes, “Love your work, and you’ll never ‘work’ a day in your life.”